| Bar
chip tokens, pub tokens, chits, and wooden nickels have been taken
home as souvenirs (and even collected) for several hundred years.
But somewhere along the line, the true promise of the bar token
got confused and generic plastic became the norm. Their collectible
nature and souvenir draw fell by the wayside.
It may seem
counter intuitive, but the fact is that spending more money (not
less) on nicer bar chips feeds profitability. Nurture the souvenir
and collectible nature of bar tokens for your establishment and
you’ll quickly discover for yourself what English pub owners
have known for centuries.
The nicer
the bar token, the faster they walk out the door and never return!
And the more frequently a bar’s token changes, the more
locals will collect them. To put it simply, we specialize
in really nice bar tokens!
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