Bar Chips ROI
SmartBar drink tokens are a profit center, not a cost
center. We guarantee
it!
Bar Chips ROI Expectations
| Qty |
Price |
$/unit |
Sell For |
Profit |
ROI |
500 tokens |
$475 |
95¢/token |
*$2.00 |
$525 |
111% |
1,000 tokens |
$920 |
92¢/token |
*$2.00 |
$1,080 |
117% |
2,500 tokens |
$2,100 |
84¢/token |
*$2.00 |
$2,900 |
138% |
5,000 tokens |
$4,100 |
82¢/token |
*$2.00 |
$5,900 |
144% |
10,000 tokens |
$8,000 |
80¢/token |
*$2.00 |
$12,000 |
150% |
*Assuming 2 for 1 on $4 drink. Your profits increase
with drink prices.
The Components of SmartBar Drink Token Profitability
- Sell more to existing customers
- SmartBar tokens create up sell opportunities (e.g. 2 for 1 specials,
token bundles, inclusive cover charges, etc.)
- Create commemorative SmartBar tokens for special events and change
your standard tokens regularly to drive the collectible market by
locals.
- Find new customers
- A SmartBar token walks out the door. If it finds its way back,
it usually arrives with additional cash to spend, and likely a
couple friends (new customers) in tow.
- Being portable, beautiful, and transferable, SmartBar drink
tokens become walking, talking conversation starters and advertisements
for your establishment.
- Introduce a whole new class of products to sell
- Think of SmartBar tokens as souvenirs just like matchbooks or
coasters, but more desirable and sold at a profit. The nicer the
bar token, the faster they walk out the door and never return!
Guaranteed Profitability
Exactly how much profit can be added varies from bar to bar, of course,
but we’re confident that they will work for pretty much any establishment.
In fact, we proudly offer a 120% satisfaction guarantee to first time
buyers – we’ll refund your money plus 20% on any returned
tokens (see details).
Factors that Increase SmartBar Bar Token Profitability
From bar owners and managers we’ve spoke with, it seems that
these factors have the greatest effect on profit potential:
- The nicer the bar token design, the faster they walk out
the door. Put considerable thought into the design. It is
of utmost importance.
- The more “Tourists”, the better. If
your bar is in a tourist area where souvenirs are more highly desired,
bar tokens can be very effectively pushed as souvenirs/keepsakes.
- The more “Local” foothold, the better.
If your bar is an established neighborhood bar, or already has a good
foothold on the local crowd, periodic releases of new bar token designs
can drive collectability immediately.
- The more “Event” opportunities, the better.
If your venue holds a lot of concerts, seasonal parties, fundraisers,
or other periodic events, there is a plug-n-play business model of
creating special edition bar tokens as commemoratives.
- Thinking beyond just selling tokens has limitless potential.
When you first start offering SmartBar drink tokens, an ‘Aha!’
moment happens as you quickly realize that for every 100 tokens you
hand out, only X% seem to return. In addition to your existing business,
you now sell 65+% margin token souvenirs. Brilliant! Even better,
you can do a whole lot more with these than just sell them. At their
core, they’re just a promotional tool, albeit a very powerful
one because it’s portable, beautiful, durable, transferable,
and a conversation starter. Apply a little common sense business thinking,
and you’ll discover a number of ideas on how to build up off
nights and create new thriving traditions.
First Time Buyer Special
– 120% Satisfaction Guarantee
If you're not elated with your purchase for any reason, we’ll
refund your money plus 20% on any returned tokens
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